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Explore How Primathon Is Boosting Conversions and UX for Powerhouse 91.

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About Powerhouse 91

  • A D2C brand that specializes in promoting women's health-related products.
  • Backed by Titan capital, Coventure and Crossbeam.
  • Built and acquired several brands, with Azah and Slovic being key players in their portfolio.
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Our Project Goals

Enhance website performance to boost conversions on the Shopify platform.
Build new landing pages for running multiple experiments and marketing campaigns.
Improve custom designs to create a more engaging and seamless user journey.

Services we are Delivering to Powerhouse 91

Shopify Performance Optimization

We are fine-tuning Powerhouse 91’s Shopify storefronts to ensure faster load times, seamless navigation, and higher conversion rates.

Shopify Performance Optimization

Landing Page Development

Custom Design Enhancements

Technology Used

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Javascript

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Shopify

Powerhouse 91's Digital Uplift: A Strategic Shopify Overhaul with Primathon Experts

Initial Analysis & Planning

We started by analyzing conversion bottlenecks, bounce points, and technical inefficiencies on existing Shopify sites.

Custom Strategy Creation

With a roadmap in place, we defined UX design upgrades, landing page requirements, and performance KPIs.

Execution & Iteration

Our team built new components, tested them across devices, and implemented design improvements aligned with user behavior patterns.

Real-time Feedback Loop

We worked closely with Powerhouse 91’s internal team, incorporating feedback quickly and ensuring all enhancements matched business goals.

Powerhouse 91 and Primathon: A Collaboration Driving Results

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Enhanced page load speeds and mobile performance.

Significant improvement in landing page conversions.

Better UX with intuitive design, resulting in higher engagement.

Rapid testing and iteration enabled continuous marketing innovation.

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