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Explore How We Integrated a Customer Ordering Chatbot for Different Flows to Enhance Customer Experience

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About Coca-Cola

  • Operates in over 200 countries.
  • 20M+ customers.
  • Revenue of around $43 billion.
  • The market capitalization of $260 billion.
  • Founded in 1886, Coca-Cola is 138 years old.
  • #1 beverage brand across the globe.
  • The company owns and markets more than 500 brands.
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Our Project Goals

Integrate an efficient ordering bot to simplify customer interactions and reduce ordering times.
Create a user-friendly interface that provides seamless navigation across different ordering flows.
Integrate data collection features to gather insights on customer preferences for order processing.
Streamline the ordering process by integrating a bot that provides a seamless, personalized interaction.

List of Services We Provided to Coca-Cola

Customer Ordering Bot Integration

Integrated a customer ordering bot capable of handling multiple ordering flows, reducing manual intervention, and improving efficiency.

Customer Ordering Bot Integration

Data Collection and Insights

Personalized Automation

Ongoing Support and Maintenance

Technology Used

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ReactJs

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NodeJs

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MySQL

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Redis

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AWS RDS

Coca-Cola Customer Ordering Bot Integration: A Strategic Approach by Primathon

Requirement Gathering

We started the project with in-depth discovery sessions to understand Coca-Cola’s customer journey, their existing order management processes, and their key challenges. We identified issues such as delays in processing orders, inconsistent customer support, and a lack of automation in handling routine queries. We also gathered technical requirements for integrating the bot into Coca-Cola’s existing systems.

Bot Integration Planning

Based on our findings, we developed a detailed plan for integrating the customer ordering bot into Coca-Cola's backend systems. This included outlining the necessary API connections, ensuring data flow, and designing a streamlined order processing flow.

Backend System Integration

We restructured Coca-Cola’s backend infrastructure to integrate the customer ordering bot with their inventory and order management systems. The bot was equipped with natural language processing (NLP) capabilities to handle customer queries efficiently, allowing for smoother, faster ordering.

Testing and Iterative Improvements

We conducted thorough testing of the bot’s integration across various use cases and scenarios. Feedback was continuously gathered, allowing us to refine the interaction flow, address any issues, and ensure a smooth ordering experience.

Coca-Cola and Primathon’s Collab was an Excellent Success!

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25% reduction in order processing times.

30% growth in online orders.

30% improvement in customer engagement.

20% reduction in operational costs.

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